Welcome to the
BOW Collective

Founded by Daniel Keppler and Nico Holtzmeyer, Black or White is a creative collective that aims to bring new ideas and perspectives to trail running and other endurance sports.

We offer brand consulting, photography, on- and offline marketing services and a tiny store with our own collection.

Driven by sports, culture and imagination.

Munich (DE) + Shenyang (CN)

Est. 2010

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PHoto essays

Ehrliche Storys von unseren Runs, Touren und Trips in den Hausbergen und darüber hinaus.

BOW Trail and Running Cap - Teaser

THE BOW CAP

Klassische Snapback. Nur leichter, bequemer und technischer. Built for adventures.

Photo Essays: Inspiration for your time outside.

Skitouren in Georgien

Sieben Tage im großen Kaukasus. Brutale Berge, einsame Gipfel und unversperrter Pulverschnee. Definitiv eine Reise Wert.

See the latest on Insta.